We’ve wrapped up another great year at Going Interactive and selected a variety of work to share in our 2009 Showreel.

Going Interactive, a digital creative agency, collected a variety of our 2009 projects in one reel. It highlights projects for both B2B and B2C clients including interactive apps, websites, videos, motion graphics, social media campaigns, games, RIA’s and more. See more at goinginteractive.com. Music clip used was “1901″ by Phoenix. Check it out!

Going Interactive 2009 Showreel from Going Interactive on Vimeo.

Are you ready to go interactive or get social?

To learn more, contact us at Going Interactive.

Atlanta Web Design: www.goinginteractive.com.

Phone: 770-643-3014

Email: info(at)goinginteractive(dot)com

Follow Us: Facebook | Twitter | LinkedIn | YouTube | Flickr | Vimeo

Going Interactive worked with Neustar on another great B2B online video for Webmetrics Load Testing.

The video covers a multitude of features offered by the Load Testing service. GI worked closely with the client and after Q&A sessions, GI created the script which gave details on how the service works and how it helps. GI then designed, animated, and recorded VO for the piece.

This look and feel is part of a larger mini series of B2B service videos Going Interactive produced for Neustar. The videos help educate clients and serve as a great source for incoming social media links. The videos live throughout the web on the Webmetrics website, and sites like YouTube, Vimeo, Blip.tv, Daily Motion and MetaCafe.

Here’s the Load Testing Video:

Even though your company knows your products and services well, that doesn’t mean your prospective clients do. Let Going Interactive help you in explaining things clearly, creatively and successfully. Check out some of our other video projects here.

To learn more, contact Going Interactive.

Web: www.goinginteractive.com.

Phone: 770-643-3014

Email: info(at)goinginteractive(dot)com

Follow Us: Facebook | Twitter | LinkedIn | YouTube | Flickr | Vimeo

Fast Forward is a concept created by Google and the Wharton University of Pennsylvania. It’s tag line is…

Quick perspectives on the changing face of marketing. Watch. Engage. Debate.”

The website describes how “marketing is in the midst of a complex transformation”, which I guess it is, and probably always will be with the technology constantly changes. Fast Forward is geared towards multiple viewpoints from industry and academia leaders. There’s a ton of short videos which all relate to unique marketing topics. Through these videos the site hopes to show innovative ways to market to consumers, best practices for informed marketing and answers to pertinent questions which are on the minds of many agencies today.

What’s on the site?

Another section of the site is “Trends”, which shows more insight into consumer sentiment based on different types of searches through Google.

There’s also a “Future of Advertising” tab which has even more videos about the approach the site is taking on marketing topics.

A third tab labeled “Free Tools” is pretty much just that, free stuff. Don’t get too excited, it’s mostly from Google and it’s stuff that’s already out on the web, but for anyone who might be new to the land of online content and search, this is probably a helpful section. It covers ideas of search innovation, insights, speed, content and experimentation leveraging new opportunities with keyword tools.

The last tab of the site is called “Events”. This section seems to be compiled of short videos from Advertising Week in NYC. It includes roundtables with CEO’s both on agency and client side.

Final Thoughts

The whole concept of how consumers are now marketers and a conversation is not just one way, but multi-directional is really a pretty amazing and big idea to consider. Agencies and marketing firms can’t treat customers as an end result, but try to see them more as a partners. Technology helps us in so many ways, and Google is definitely near the forefront. It’s great they joined with Wharton and YouTube to create a mini destination for marketing insights.

Check it out for yourself: http://www.youtube.com/user/FastForward

~ Jason Davenport, Going Interactive

Follow me on Twitter @goingjason

Adding reviews to attract customers to your site (and keep them coming back — customers prefer sites with reviews). Also consider widgets, forums, twitter, user generated element, the ever popular Facebook pages, co-branding, blogging, and of course Video sharing. Check out the full article here. 

If you have an existing site or are looking to develop something new, give Going Interactive a call. We’re up-to-date in all the latest and greatest trends and technologies. 770.643.3014 or info@goinginteractive.com

For instance:

- 1 out of 8 couples married in the U.S. last year met via social media

- Years to Reach 50 million Users: Radio 38 years, TV 13 years, Internet 4 years, iPod 3 years, Facebook added 100 million users in less than 9 months… and iPhone apps hit 1 billion in 9 months

- 80% of Twitter usage is on mobile devices

- The #2 largest search engine in the world is YouTube

- More than 1.5 million pieces of content (web links, news stories, blog posts, notes, photos, etc) are shared on Facebook … daily

Read the rest here on the Socialnomics blog.

Going Interactive designed and developed the Flash site with the tween audience in mind, keeping it hip, fresh and cool (we’d like to think so at least). The site promotes a healthy lifestyle for young urban teens through the Future Foundations teen abstinence before marriage lesson plan. Going Interactive tried to bring the concept to life with animation, sounds, quizes, real stories, and visuals.

Check out the site at www.realtalkatl.org

More About Future Foundation:
Future Foundation is committed to shaping today’s youth into productive and responsible citizens. We believe that children are the key to our future and to sustainable change. Future Foundation of Atlanta exists because of visionary and founder, Shareef Abdur-Rahim. A Sacramento Kings Forward, Cal basketball star and Trumpet Award recipient, Abdur-Rahim envisioned an agency dedicated to supporting the youth and neighborhood, in which he grew up. The impact of Future Foundation runs deep with eight dynamic programs and three annual events designed to positively influence over 4,000 underserved youth, grades 5 – 12. Nestled in the heart of East Point, Georgia, students have an opportunity to work, play, and relax while building the character necessary to succeed in school and life.

Atlanta / Roswell based Going Interactive works hand-in-hand with each client to develop a unique and creative approach the their project. To find out how you can stand apart from the crowd, contact us today.

The piece was created with a green screen video of a real live gloved hand intermixed with motion graphics.

To view the live video click here.

GI got it all on tape and created them a customized new YouTube Channel. Check out the MyBoxercraft Channel with the 5 current videos. More videos will be coming next month, so subscribe and stay tuned!

For creative video and utilizing SEM tactics, email Going Interactive today.

Here’s a preview of one of the videos currently on YouTube.